Enhancing Leadership Development at O Communications

Introduction

O Communications, a creative strategy agency renowned for building brands through earning attention, influencing behaviors, and creating long-lasting impact, faced the challenge of deepening their understanding of team dynamics and behavioural drivers. This need was critical to maintain their edge in a competitive industry where effective communication and innovative strategies are essential.

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Insights

O Communications integrated 'Perform' into their operations to address this challenge. This tool gave leaders and managers deep insights into their team's behavioural strengths and blindspots. Building on this foundation, leadership training was then undertaken focusing on critical areas such as mastering difficult conversations, aligning accountabilities with behavioural strengths, and providing managers with daily tools for effective team management. 

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Outcome

The strategic implementation of 'Perform' at O Communications has revolutionised how leaders manage and interact with their teams, along with a team-wide understanding of each other's behaviours that has increased interpersonal bonds. Managers are now more adept at handling complex conversations, aligning team responsibilities with individual behaviours, and motivating their teams, leading to a more cohesive and productive work environment. Additionally, the daily management tools introduced have become indispensable in the day-to-day operations, enhancing overall team efficiency and contributing to the agency’s continued success in building influential brands.