Selecting the right training for your team can be difficult. With so many options available, from traditional workshops to self-paced e-learning, it’s easy to fall into the trap of picking what’s most popular or affordable. However, you risk low engagement, poor retention, and minimal long-term impact without tailoring training to your team's unique needs.

The key to getting it right? Behavioural insight. By understanding how your team learns, what motivates them, and their behavioural preferences, you can select training that truly drives results for the specific needs of your team.

Why Behavioural Insight is the Missing Link

Behavioural insight gives you a deeper understanding of your team’s natural tendencies and patterns in how people think and behave. For example, some individuals may thrive on collaboration and proximity in training environments, while others prefer independent learning and autonomy to self-pace. Matching training to these preferences enhances engagement, boosts retention, and ensures that learning translates into improved performance.

Comparing Your Options: What Do Different Training Types Offer?

When evaluating training options, it’s essential to weigh the pros and cons of each approach. Let’s take a closer look:

1. Generic Training Programmes

These are often delivered in person or virtually and cover universal topics such as leadership, communication, or project management.

• What They Offer:some text
  • Pre-designed content that can be rolled out quickly.
  • Suitable for large teams, especially if you’re addressing foundational skills.
  • Delivered by experienced facilitators or training companies.
• Pros:some text
  • Accessible and easy to organise.
  • Covers a broad range of skills, making it a good starting point for new teams.
  • Ideal for introducing general concepts or standardised processes.
• Cons:some text
  • Lack of customisation means it may not resonate with every participant.
  • Engagement can be low if the content feels irrelevant or overly general.
  • Often focuses on theoretical knowledge with limited real-world application.

2. Off-the-Shelf E-Learning Platforms

Digital platforms offering on-demand training have become increasingly popular, particularly for organisations with remote or hybrid teams.

• What They Offer:some text
  • Libraries of pre-recorded courses and interactive modules.
  • Self-paced learning that accommodates busy schedules.
  • Gamification features, quizzes, and certificates to maintain interest.
• Pros:some text
  • Cost-effective for organisations with limited budgets.
  • Flexible for learners who prefer to study at their own pace.
  • Scalable for teams across multiple locations.
• Cons:some text
  • Lacks personalisation, often providing a “one-size-fits-all” experience.
  • Engagement can drop if the content doesn’t feel relevant.
  • Difficult to measure ROI beyond course completion rates.

3. Custom Training

Creation of custom training is becoming more desirable, especially as organisations invest in larger in-house L&D teams. 

• What They Offer:some text
  • Custom content produced by in-house leaders.
  • Usually in person workshops and training but occasionally pre-recorded online sessions or virtual live classes. 
  • Content that is tailored to business needs. 
• Pros:some text
  • Completely custom to the needs of each specific business. 
  • Often trainers are internal leaders so build rapport and respect with learners quickly. 
  • In-house knowledge lends a deeper level of knowledge to each training module.
• Cons:some text
  • Can be very expensive in resources to produce and only really accessible for organisations with large L&D or HR functions. 
  • Often management foundations are missed by jumping straight into custom content. 
  • Consistency of output often wavers as business demands and other priorities take over. 

4. Behavioural Insight-Based Training (e.g., Perform)

This approach starts with understanding the behavioural DNA of your team and tailoring training output to their preferences, motivations, and challenges.

• What It Offers:some text
  • Detailed insights into behavioural preferences of both managers and team members.
  • Tailored online learning that is specific to the behavioural training needs of your managers. 
  • Tools to measure engagement, retention, and performance improvements.
• Pros:some text
  • Customised to behavioural needs, ensuring training is relevant and impactful.
  • Drives stronger engagement by aligning with individual motivations.
  • Provides actionable data to measure success and refine future programs.
• Cons:some text
  • Requires upfront investment in understanding your team’s behaviours.
  • Best suited for organisations ready to take a strategic, insight-led approach.

How to Decide Which Approach is Right for You

To make an informed choice, consider the following:

• Team Dynamics: Do you have a diverse team with varying learning preferences and motivations?
• Training Goals: Are you looking to build foundational skills, address specific challenges, or improve long-term performance?
• Budget and Resources: How much time and money are you willing to invest in tailoring training to your team?
• Measuring Success: Do you have systems in place to evaluate the ROI of your training programs?

The Perform Advantage

At Perform, we believe that effective training starts with understanding your team. Our platform goes beyond generic solutions, providing behavioural insights that help you:

• Identify team strengths and learning styles.
• Choose training aligned with individual and collective needs.
• Track progress with clear metrics to measure the success of your investment.

Plus we offer

• Live monthly group coaching.
• Unlimited one-to-one digital coaching, with same-day responses.
• On going development and continuous re-training implementation.

With Perform, you’re not just investing in training, you’re investing in transformation.

Start 2025 with Smarter Training Decisions

Ready to build a more engaged, motivated, and high-performing team in 2025? Perform can help you take the guesswork out of training decisions with a solution that’s rooted in behavioural science and tailored to your goals.

Book a Demo to see how we can support your team’s growth today.

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